Digital Business Development

mercredi 12 avril 2017

How does Artificial Intelligence machines are used in companies ?

I- Presentation of the AI use in Human Care and in Hospitality industry

II- Learn how IFTTT Tool works?

What is the IFTTT tool?

IFTTT app has been created in order to facilitate the simultaneous use of different app

It allows to gather and link online-connected services together through this concept: "If That Then This".

It consists in link two element, the "Trigger" (meaning of "If that") runs to an "action" (meaning of "Then, This")

The following examples explain the concept:

- If you have a home security camera which detects movements (trigger) in home, you can receive an email and other warning (action)

- As you can see the examples in the image above, you can gather your favourite apps into one and be notified about your favourite music, information etc.

How can I use it to make my life easier?

This image is an example of the reasons I will use this app. Indeed, I am not very interested in fancy apps in which people use to post their "life" and photographs like Instagram or Twitter.

But, I think essential use that can provide me important notifications and information can be really useful and relevant (whether notification, world news etc.).

In addition to that, I will able to use it for a better and intelligent use of my phone. Indeed, as you can see in the screenshot above, information notifications for a better and optimized use of my phone (saving battery, turning off the phone for professional reasons, automatically send a message after a phone call missed etc.)

This app can be really useful and interesting to use but this will adds apps whereas we already have a lot...

mercredi 5 avril 2017

Authentic guests experiences

Presentation of the Interactive Cocktails Bar experience

A new guests and local experience from the bar
Discover the interactive cocktails bar and the app

My Google + share

I have used this tool in order to publish this new concept

I think it is a simple and clear application to publish news and contents

You can put:

- Writing an "article", "news"

- Add photographs

- Add our GPS position

We can see different and recent news posts

It is like Facebook so very easy to use !

mardi 21 mars 2017

Atypical Partnerships

Key Question

Regarding the interesting actions, the hotels have to take into consideration the actual trends regarding the digitals aspects, the art and creative activities but also regarding music, sport and cooking. It is important to touch people by creating specific effects and feelings.

Indeed, nowadays people like to create and share. So it will interesting to create actions that will allow people to do themselves and discover activities and other creations or for example, let them decorate, write, participate to the hotel design and may be create and register their own music. Thus, they could let their "touch" to the hotel.

This new concept of "designing yourself the hotel" could be very attractive and innovative.

From this type of collaboration:

- Hotels have to continue on this innovation progress because these ideas of new concepts and collaborations are important to keep a business alive and still be competitive.
- Moreover, customers are looking for new experiences and discovering new unique and imaginative concepts.
- This sort of atypical partnership is a good mean for enhancing the creativity of people.
- The guests will be attached to the hotel and will live an enjoying experience.
- It is a good way to go back to the roots.
- This unique concept will attract more guests so more revenues.
- This concept will allow the hotel to enhance their unique image and brand.
- The customers will be happy and will give good recommendations for other guests.

Presentation of an incredible hotel - Collaboration with musicians

Created using Visme. The Free Online Presentation Tool.

mercredi 15 mars 2017

Augmented Reality VS Virtual Reality

The Augmented Reality: "Bring things to Life"

The Augmented Reality allows users to "take" the real environment which is around them, into a digital platform (Smartphone, Tablets...) by visualizing virtual objects in the real world, in real-time. We can divide in 3 main parts, the different uses of the Augmented Reality process

The AR 3D viewers

The users can see the real environment with a 3D model.

The AR Reality browsers

When you can having textual and more information about what you are looking at with your smartphone. For example, if you look at a particular building, museum etc.

The AR Game

The best example will be the famous Pokémon Go app when you are able to catch virtual Pokémon. Creating a real gaming experiences by using what is around you.

The Virtual Reality

Virtual reality allows people to explore and interact in a virtual environment thanks to a three-dimensional environment which generated by a computing system. Thanks to this virtual process, people can enjoy and feel like they are in a reality world. The person is able to manipulate and interact with virtual objects, people etc.

The Main differences between the AR and VR

1. If we take the example of the two pictures above, with the Virtual Reality the user can enjoy swimming among sharks. Whereas, with the augmented reality, the user can watch the shark, like it was in the real environment.

2. While AR proposes to create the reality through digital, VR allows user to be enter into the game and the virtual world.

3. While, in the AR system you can take virtual things into reality, in the VR system you bring yourself into a virtual world which seems to be real.