mercredi 21 décembre 2016

Online Session

Google Digital Active Training

You will find my Google Digital Active Certificate below.
 
A very interested and playful training, in which I followed some digital courses in order to understand how to manage different digital tools in a working context.

The Smartphone Guest Service Apps

The new guest relation service used in Hotels...


Let's take the examples of the Marriott and the Four Seasons brands and let's see the comparison of their mobile phone app in the following slideshare.



mercredi 7 décembre 2016

The Artificial Intelligence, the "Chatbot" concept


The artificial intelligence


The AI is more and more used and developed. It collects the person’s data and permits to replace the traditional and classic ways of booking or buying something, a service. The artificial intelligence software knows and anticipates our needs and wants, like a real human. We saw this development with the creation of the vocal assistance on the mobile phones (Cyril).
Facebook Messenger is developing its own artificial intelligence software in which we will able to “chat” and book a service.



The Chabot concept


The origin of “bot” appeared during the 50’s, it is a software that is in charge of doing automatically a specific task, like for example, booking a restaurant.
Today, we can say that, it is a smart software that perfectly understands and anticipates the wants and needs of a human. The bot permits to offer a better interactivity with the users. Naturally, the bot has been developed for the chat’s platform and for the instant messaging. That’s why the term “chatbot” appeared.
We have the real impression to talk with a Human.

The positive impact on the hotel bookings in the future


Thanks to this new way of booking a service, we may think about the future impact on the hotels bookings. From my point of view, I think it will have a positive effect on the bookings systems for the hotels. It permits to save time for the clients and time and money for the hotels.
Indeed, from this way of communicate, everyone has already a Facebook account and doesn’t need to create another one or install another app for booking a room. Moreover, this new way of booking it is more personalized, like we were speaking to a real person. It is simple and fast, we can do this everywhere, between 2 RDV. Finally and for sure, it will attract the young people.  

It will make the booking reservations’ work easier and will develop a new way of managing the reservations systems.